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'Que Up Those Taste Buds: New BBQ Rubs

We're getting you ready for BBQ season with three all-new BBQ Rubs. The new dry rubs feature a robust blend of spices and herbs formulated to enhance the flavor of your BBQ and grilled meats and veggies. 

Inspired by the year’s leading flavor trends, the new rubs start with hand-selected herbs and spices custom blended to bring both unique and classic flavors to meats, seafood, vegetables and more. Flavors include a butter and herb blend perfect for beef steaks and roasts, a sweet competition-style rib rub and spicy hot honey chipotle.

“We wanted to build on the success of our rub launch last year,” says Ryan Johnson, Director of Sales & Marketing. “We knew there were some classic flavors needed in the line, but we wanted to take them to the next level.” The new flavors are approachable with a gourmet twist that follows the year’s hottest flavor trends.

“We’re seeing comfort food flavors on the rise this year,” says R&D Manager Stephanie Neu. “Old-fashioned BBQ, steak and potatoes, all of those nostalgic flavors are continuing to trend into 2021.” Hot honey has also been named flavor of the year by several sources including Food Network, Yelp and Pinterest.

Rubs include:

Prime Time – Butcher’s Blend Beef Rub

When you want the best meat, you go to your butcher. When you want the best flavor, you reach for our butcher's blend. This blend of real butter, garlic and herbs is a prime selection for any roast or choice cut.
MSRP: $8.99



Blue Ribbon – Competition-Style Rib Rub

There's a line that separates the amateurs from the professionals. In BBQ, that line is a sweet and smoky signature rub that'll turn your backyard grill into a winner’s circle. Inspired by the masters of KC BBQ, this award-winning blend of brown sugar and chilis is victory in a jar.
MSRP: $8.99



Bee Sting – Hot Honey Chipotle BBQ Rub

Make no buzz about it, this sweet 'n sassy BBQ rub has unbeelievable flavor. With sweet honey and a sharp sting of chipotle, the hive will be swarming around anything you put it on. Not everyone is a master chef, but we should all eat like one.
MSRP: $8.99


The seasonings are available for individual purchase or in wholesale quantities (cast qty. 12). For more information on wholesale orders, contact us at


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